The workshop 4 Pillars of Health, officially supported by the world-renowned VidaVeda from Ayurveda specialist Matheus Macêdo, took place in Praia Grande (SP), Brazil. Designed for yoga students seeking to improve four key areas of their lives—body, nutrition, sleep, and silence—the event provided a deep and holistic experience for participants.

The goal: To create promotional materials that captured the tranquil beach vibe of Praia Grande while evoking the calming sensations of silence and meditation. The visuals needed to reflect the workshop’s serene and introspective nature, making the marketing both inviting and aligned with the event’s essence.

Deliverables: To achieve this, we designed a series of promotional materials that integrated soft, natural elements inspired by the ocean and the peaceful atmosphere of meditation. The deliverables included digital and printed materials, ensuring a cohesive and visually soothing presence across various platforms.

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